Our Story Is Your Story

We’re all connected – by the earth, by the way we treat each other, and by the world we leave behind for the next generation. Our story begins with you.

Who We Are

Here at Reel, we're more than just a paper company. We're a team of like-minded, big-hearted individuals who have a distinct vision for the future.

Our vision is shaped by the challenges we see others facing here in the U.S. and around the world – challenges like climate change, lack of sufficient resources, food deserts, and an absolute need for us all to take better care of the planet and each other.

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The Reel Difference

What if there was a product that helped reduce waste, encouraged conscious consumerism, was made sustainably, and helped improve the quality of life for disadvantaged people worldwide?

Now there is.

Reel Paper is made of 100% bamboo, making it the most sustainable, eco-friendly toilet paper on the market. Plus, all of our shipping materials are biodegradable and we use plastic-free packaging

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The Reel Difference The Reel Difference

Founder

Livio Bisterzo

Reel Paper's Co-founder and CEO, Livio Bisterzo, is a creative entrepreneur with a passion for healthy living, consumer products, relationships, leadership, and team-building. Since 2003, Livio has built businesses from the ground-up – always with people in mind.

Knowing there are people less fortunate around the world, Livio teamed up with Derin Oyekan to make a product that had the power to make a real difference. Learning about conditions in which individuals were forced to use the bathroom next to standing water and where kids were playing outside moved Livio to build a company that would promote health, sanitation, safety, and well-being for people and the planet.

Founder

Derin Oyekan

Reel Paper co-founder and CMO, Derin Oyekan, grew up in Lagos, Nigeria. His early life experiences inspired the multi-faceted giveback that we provide with every sale of our 100% bamboo toilet paper.

Since childhood, Derin has had a fascination with how things work and how to make them work better. Over the years, Derin supported numerous start-up companies that shared his passion for innovation and improving others' lives.

My experience growing up in Lagos and seeing those without definitely fuels my ambition. I have a post-it note on my bedroom mirror that reminds me of my personal mission every day- which is to create products and experiences that have a positive impact on people's lives.

Derin Oyekan, Co-Founder & CMO

Derin Oyekan
Co-Founder & CMO

Derin Oyekan, Co-Founder & CMO

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