July 31, 2019

Toilet Paper Showdown: Reel Paper vs. Who Gives a Crap

Rai Cornell

Before you roll your eyes at the convo around rolls of toilet paper, take a quick pause and think about just how many times you use it in a day. A week. A year. We recommend thinking about it in the bathroom, some folks do their best thinking in there...

Toilet Paper Showdown: Reel Paper vs. Who Gives a Crap

As an environmentally conscious person, you know we all have to make better choices, especially around those items we use on a consistent basis (ahem…toilet paper). This has started a whole movement (not that kind of movement) toward making the right choices not only for us, but for our ecosystem.

Simply put…it actually does matter what you wipe your bum with.

So, as you weigh your toilet paper options and try to make the best decision, we’ve decided to do the dirty work for you and explore the similarities and differences between one of our biggest competitors, Who Gives a Crap. Because at the end of the day, we all just want you to have a clean and ethical bottom line.


You might be thinking, how much does being a good person cost these days? Believe it or not, it’s pretty darn affordable.

Who Gives a Crap Toilet Paper

Who Gives a Crap offers 48 rolls for $48.00. Or you could do 24 rolls for $30.00, all with the option to deliver every 8, 12, or 16 weeks. They have some other paper items like tissue and paper towels, but you have to make sure you hit twenty five buckaroos or they’ll charge you for shipping.

But wait, there’s more! (Deep breath)

They have premium bamboo toilet paper (the only thing we offer) in 48 double-length rolls for $52.00. And if you want to subscribe for the king daddy package, you’ll save $10 with a subscription. Whew… Okay.

Reel Paper Toilet Paper

Free shipping on all orders. of 4, 8, or 12 week shipping cycles - cancel anytime. Get 24 rolls per box. Always enjoy only the best premium bamboo toilet paper. All for $29.99.

The price comparison is neck and neck, but the different options and sub categories offered by Who Gives a Crap could make your head hurt. While we're passionate about what we do… we’re still just shopping for toilet paper, folks.


Here’s the part where we give a big fist bump to our competitors and a little pat on the back to ourselves.

Who Gives A Crap Toilet Paper

These cool cats donate half of their profits to help build toilets for those in need. Wowza! On their website, Who Gives A Crap mentions that “around 289,000 children under five die every year from diarrheal diseases caused by poor water and sanitation.”

To date, Who Gives A Crap has donated 1.3 million dollars to this cause. Bravo. Seriously.

Reel Paper Toilet Paper

After learning that 2.4 billion people don’t have access to a safe toilet, we decided to start there. For every box of toilet paper you buy, we deliver a biodegradable toilet to someone in Africa for instant use.

It comes in the shape of a bag, is self sanitizing, biodegradable, and can be turned into valuable fertilizer.

We’re both doing good in the world – simple as that.

Toilet Paper Showdown: Reel Paper vs. Who Gives a Crap


If you’ve ever wondered what your toilet paper is made of, you’d be an exception to the rule. Most people don’t stop to ask themselves: what am I using on my most private parts?

Who Gives a Crap Toilet Paper

Since most toilet paper is made from virgin trees, Who Gives A Crap uses recycled paper to reduce their impact on the earth and alleviate the pile up of recyclable paper. They also offer a premium, bamboo toilet paper option for a little extra cash.

Reel Paper Toilet Paper

Keeping it simple, we stick to triple ply toilet paper made entirely from sustainable bamboo. While recycled toilet paper isn't a wrong move, bamboo is the best case scenario for the environment and your bottom.

Both companies also have no inks, dyes, or scents so there's not a "bad" option in the lot. But with Reel Paper, you get premium options only. No exceptions.

Drum (TP) Roll...

To sum things up, both brands help you save trees and the environment by using eco-conscious materials - we call that a win-win. But for those who want a more simplified, less expensive way to do good for the earth (and their bums), Reel Paper is the clear choice.

Get one box of 24 rolls delivered as often as you like, shipped for free to your door. Then you can enjoy the soft touch (and peace of mind) from using only premium sustainable, bamboo, triple-ply paper.

Did you know that toilet paper could do so many good things? Share this article on Facebook and let your inner-circle know!


Instagram: @reelpaper
Twitter: @reelpaperco
Facebook: @reelpaper
Pinterest: @reelpaper


  • I would like to become a distributor here in my community, how may I join your mission. Sincerely, Marlon Marshall

    Marlon R Marshall on

  • You forgot tomentionthat Reel doesn’t make a lot of graphic allusions that Who Gives a Crap? Tushy, No 2, etc. use. I don’t know about you but I’m not in grade school any longer. I’m so tired of all the potty talk that no potty talk is fast becoming one of my primary criterion. 🙄

    Susan on

  • Great and Unbiased blog post! Fist bump I’m in the UK, so had to go with the other guys, but you get major credit for the display of eco solidarity.

    Matt on

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